July 20, 2010

Mailing Update. GUARANTEED RESPONSE

I just wanted to update you on the success rate of our powerful X11 Annuity mailer and give you another chance to take advantage of our GUARANTEED RESPONSE OFFER. It's the only guaranteed response rate program in the country and it’s a “no brainer.” WE’LL GUARANTEE YOU A MINIMUM 1.5% RESPONSE RATE ON A MAILING OF 1,500 OR MORE PIECES. If, by some chance your mailing doesn’t generate that minimum response, within 80 days of mailing, we will continue to mail, at our cost, until you receive a minimum of 23 responses.

The numbers regarding this mailer are overwhelmingly compelling. Just close one of the 23 responses that you’re guaranteed AND YOUR COMMISSION WILL BE DOUBLE YOUR MAILING COST (assumes selling a $40,000 annuity at a 4% commission). Every additional close just adds to your profit.

As of today, more than 300 orders have been placed for this mailer, with a considerable number being reordered. Response rates generated, to date, have ranged up to 5.28% with only four agents receiving less than the 1.5% response rate we guarantee. Other than these four, VIRTUALLY ALL PROGRAM PARTICIPANTS HAVE RECEIVED A RESPONSE RATE GREATER THAN 2%.

The mailer, in fact, has been so successful that we’ve even upped the income of the prospects we mail to so that you have an even higher quality prospect to speak with.

Here’s just a sample of the response rates generated from our most recent mailings

State Pieces Mailed Response Rate
CA 1,500 4.20
LA 3,323 2.38
TX 2,000 2.60
CT 1,500 3.10
IA 3,000 4.88
PA 1.500 2.77
TN 1,500 2.78
FL 1,500 2.71
MN 3,500 1.97
LA 3,500 3.09
NJ 2,500 2.40


Don’t let this opportunity pass you by. Call me at 1-800-547-5478 ext.200 for further information and/or to place your order.

Marcia Glasser
CIS

P.S. If you’re not familiar with CIS, we are the country’s largest provider of marketing support programs for financial professionals, having processed, to date, more than 600,000 mailing list, seminar invitation, and direct mail orders.